Tuesday, October 31, 2006

 
Make The Most Of Your Online Business

A website should give you new ways of marketing
and selling your products and building relationships
with your customers period. But when I do a search
for justabout anything online I see a lot of web sites
that aretotally ineffective all the time. It seems that
a lot of people forgetthat they are only one among tens
of hundreds of thousandsof the same type of businesses.
In order to compete you haveto stand out really good
because it's a jungle out here.But it seems that the only
standing out a lot of these companiesdo is in all the things
you should not do. Your web site should be powerful, emotional
and should show the reader that his or her life would be more
complete - better, easier, more productive,more profitable and
happier - if they owned what it is you’re selling.

Thedesign of your site needs to move the reader while your content
grabs them, working together they should build confidence in both
yourbusiness and products. You have two seconds to tell your visitor
what you sell and what’s in it for them. If that aligns with whatthey
want, they’ll spend more time on your site and that shouldlead to more
sells.It’s never about money.People buy for emotional reasons and justify
it after the sell withlogic. If your site builds enough confidence in your
product or servicethen your reader will buy from you regardless of price.

How Not To Make An Ugly Website I thought the best thing to do was look
around the web a name a couple things that a lot of people do thatthey should
not. Maybe this will help others not make the same mistakes.

1. Never Ever have a “Under Construction” on a website. All websitesare
under construction all the time.

2. Stay with one style of font. I know there are a lot of styles that are really
cool but the site will look a lot better if you only use one.

3. Use two font colours and no more. Again there are some really cool colors
but trying to use them all does not help anyone.

4. Scrolling text. If someone is trying to read the text on your site and
something keeps moving around in the corner of there eye it really makes
it tough to stay focused.

5. Don’t use pop-up Windows. No one likes them and most people see them
as unwanted ads, and close them without looking at them. That’s if they don’t
already have some type of pop-up blocker installed. Let’s try to work together
and make the web better for everyone that is trying to have success out here
today okay.

I hope this helps. Have an awesome day.

I want to see you succeed.

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